Bob Rogers

Bob Rogers

Author, designer, storyteller, filmmaker, inventor, entrepreneur, Bob Rogers is a legendary creator and thought leader in the field of themed experiences. He is the Founder and Chairman of BRC Imagination Arts, a design and production company known for reliably delivering magic with heart in award-winning attractions for some of the world’s greatest brands, attractions, and museums.

Personally, Bob has been awarded his industry’s two highest honors: the Themed Entertainment Association’s Award for Lifetime Achievement and induction into the International Association of Amusement Parks and Attractions (IAAPA) Theme Park Hall of Fame. He has personally been nominated for two Oscars and one Emmy. He’s a former member of the Board of Directors of both the Motion Picture Academy (the Oscars) and also the board of directors of IAAPA. He holds two patents for Holavision™ technology. He has served on NASA committees planning the mission to Mars. Later, he was awarded the NASA Public Service Medal.

His first job in this industry was as a magician in the Magic Shop in Disneyland.

Want to contact Bob: brogers@brcweb.com

UPCOMING EVENTS FEATURING BOB ROGERS

Bob at WXO, World Experience Organization, London: April 21, 2026 @ 3:00 PM London time

Bob will again curate and host the annual Legends Panel at IAAPA Expo, Orlando, at 3:30 PM on November 18th, 2026

PAST EVENTS FEATURING BOB ROGERS

For 23 years Bob has been curating and moderating the annual Legends Panel at IAAPA Expo, Orlando. Past guests have included some of the most accomplished creative achievers in the themed experience industry.

“The great attractions know how their stories relate to the deepest fears, hopes and dreams of their guests.”

— Bob Rogers